Microsoft’s “This is an Xbox” marketing campaign in November always felt a little too early. If you ask a friend or family member what an Xbox is, the response is likely going to be “it’s a game console.” Xbox is ingrained in popular culture as a box under your TV that you play games on, […]
Beyond the selfies between Microsoft CEO Satya Nadella and OpenAI CEO Sam Altman, and the friendly conversations between the pair on stage, all is not well with Microsoft’s $13 billion AI investment. Over the past year, multiple reports have painted a picture of a Microsoft and OpenAI relationship that is straining under pressure. As OpenAI […]
I feel like a broken record, but I’ve been writing for more than a year that the next Xbox console will be more PC-like. Now, I think Microsoft just teased its next-gen Xbox plans while announcing its partnership with Asus to bring two Xbox Ally handhelds to the market later this year. The Xbox Ally […]
Of all the many ways Microsoft could mark its 50th anniversary, I wasn’t expecting the software maker to launch a magazine. “It’s our answer to a timely question: How do we earn trust and hold attention in an age of scroll and skim? How do we create Signal in a world of noise?” asks Frank […]
Microsoft’s combination of Xbox and Windows for handheld gaming PCs can’t come soon enough. Windows on handhelds is in desperate need of some love, and Lenovo’s Legion Go S is the best evidence yet that Microsoft has a big Windows-shaped problem it has to solve on any upcoming Xbox-branded handhelds. YouTuber Dave2D managed to test […]
Microsoft has been quietly killing off a number of Surface devices over the past few years. At first it was the Surface Headphones and Surface Earbuds that started to disappear, then came news of a changed “hardware portfolio” amid 10,000 job cuts at Microsoft in early 2023. A year later, Microsoft then killed off the […]