Perplexity to pay Snap $400M to power search in Snapchat
Snap said today that it has signed a deal with AI-powered search engine Perplexity to power a new chatbot. As part of the deal, Perplexity will pay Snap $400 million in cash and equity.
Snap said today that it has signed a deal with AI-powered search engine Perplexity to power a new chatbot. As part of the deal, Perplexity will pay Snap $400 million in cash and equity.
The launch comes as the company rolled out its fifth-generation Snap Spectacles for developers last year and plans to launch a consumer version sometime in 2026.
CEO Evan Spiegel just announced the company is restructuring around small “startup squads” of 10 to 15 people to regain agility against larger competitors.