The company says the space is designed to give creators everything they need to produce viral videos, grow their audience, and tap into trends, whether it’s creating day-in-the-life vlogs, travel videos, or behind-the-scenes clips.
American consumers spent $11.8 billion online on Black Friday, according to data from Adobe Analytics, which says it tracks more than 1 trillion visits to U.S. retail websites.
Adobe said it would offer $12 per share for Semrush, almost double the latter’s closing price of $6.89 on Tuesday, before news of the deal.
Adobe is acquiring the digital marketing platform Semrush for around $1.9 billion. In a press release on Wednesday, Adobe says the deal will allow it and Semrush to give marketers insight into how their brands appear across the web. The acquisition builds on Adobe’s existing suite of marketing tools that help businesses manage digital campaigns […]
Adobe demonstrated some of the experimental AI tools it’s working on at its Max conference that provide new ways to intuitively edit photos, videos, and audio. These experiments, called “sneaks,” include tools that instantly apply any changes you make to one frame across an entire video, easily manipulate light in images, and correct mispronunciations in […]
What is AGI? We know it stands for Artificial General Intelligence. That’s a good start. But what does AGI mean, really? And how do we know when we’ve achieved it? For that matter, who decides we’ve achieved it? Does the AGI decide? This week, as OpenAI completed a long restructuring process that sets it up […]
Adobe has kicked off its annual Max design conference, where it’ll be giving us a first glimpse at the latest updates coming to its Creative Cloud apps and Firefly AI models. The creative software giant is launching new generative AI tools that make digital voiceovers and custom soundtracks for videos, and adding AI assistants to […]
Adobe has kicked off its annual Max event, giving us a first look at new and upcoming generative AI tools launching for the company’s Photoshop, Premiere Pro, and Lightroom Creative Cloud apps. These include updates to Photoshop’s Generative Fill feature that aim to give creators more control over adding, removing or modifying content, and tools […]
Adobe is giving filmmakers new generative AI audio tools that can quickly add thematically appropriate backing tracks and narration to videos. Generate Soundtrack and Generate Speech are being introduced to a redesigned Adobe Firefly AI app, while Adobe is also developing a new web-based video production tool that combines multiple AI features with a simple […]
A new generative AI experience is coming to Adobe’s cloud-based Express design platform, enabling you to transform projects by vaguely describing what changes to make. Adobe describes the “AI Assistant in Adobe Express” launching in public beta today as a conversational creative agent that “empowers people of every skill level” to quickly create visual content, […]