Disney+ and Hulu add to the growing trend of streaming inflation
Disney is raising the prices of Disney+ and Hulu as streaming costs continue to rise across the industry.
Disney is raising the prices of Disney+ and Hulu as streaming costs continue to rise across the industry.
The launch of free content would allow Disney+ to better compete with free services like YouTube and Tubi, which are capturing a growing share of consumers’ viewing time.
Disney CEO Josh D’Amaro, who took over for Bob Iger earlier this year, has emphasized his intent to streamline the Disney experience.
The timing of the price increases isn’t ideal, as Disney+ subscribers canceled their subscriptions in droves last week, protesting Disney’s decision to temporarily pull Jimmy Kimmel from its airwaves.