Threads adds improved content performance metrics for creators
The Meta-owned platform says the updates are focused on helping creators build audiences.
X
xAI and Grok apologize for ‘horrific behavior’
In a series of posts on X, the AI chatbot Grok apologized for what it admitted was “horrific behavior.”
The posts appear to be an official statement from xAI, the Elon Musk-led company behind Grok, as opposed to an AI-generated explanation for Grok’s posts. (xAI recently acquired X, where Grok is prominently featured.)
As X loses its CEO, daily usage is down and competition is growing
X is still the dominant social media platform, but its daily active user base has declined and competitor Threads is seeing higher rates of growth.
Grok is coming to Tesla vehicles ‘next week,’ says Elon Musk
Elon Musk said in a post on X early Thursday morning that Grok – the chatbot from his AI company, xAI – will be coming to Tesla vehicles “very soon.” “Next week at the latest,” he said.
X’s ad business improved under departing CEO Linda Yaccarino, but it’s still tough times ahead
In the U.S., ad spending was up 62% year-over-year in the first half of 2025.
Linda Yaccarino steps down as CEO of Elon Musk’s X
Linda Yaccarino, CEO of X, stepped down from her role on Wednesday morning after two years.
Threads is nearing X’s daily app users, new data shows
Threads’ mobile app for iOS and Android saw 115.1 million daily active users, representing 127.8% year-over-year growth.
