A consumer economics watchdog says Google’s new Universal Commerce Protocol is ripe for misuse where consumers could pay more for items. Google denies this.
Amazon won’t allow agents on its site that don’t identify themselves as such. Perplexity is not pleased.
Amazon’s new Help Me Decide tool will show you a personalized recommendation for a particular category and list reasons why you should buy it.
Phia co-founders Phoebe Gates and Sophia Kianni are redefining how Gen Z shops with AI. At TechCrunch Disrupt 2025, they’ll share how they’re scaling one of the year’s hottest startups into a lasting consumer brand. Register to join.