Amazon Prime Video takes on TikTok with short-form news clips
Prime Video is adding on-demand local and national news clips as Amazon joins other streamers experimenting with short-form video to capture younger viewers.
Prime Video is adding on-demand local and national news clips as Amazon joins other streamers experimenting with short-form video to capture younger viewers.
Amazon is expanding shopping integrations across Prime Video, letting viewers discover products tied to thousands of shows, movies, and live sports through X-Ray, its shopping app, and a new Lens-powered “Shop the Scene” feature.
Amazon is hoping the addition of games can turn Prime Video into a one-stop entertainment destination, borrowing a strategy from Netflix, which has increasingly embraced party games over the past several years.
The Clips feed aims to enable discovery by offering users a scrollable feed with short snippets of shows and movies.
Amazon MGM Studios will reportedly begin a closed beta program in March to test its AI tools to help with film and TV production.
Amazon says you can describe the scene to Alexa by mentioning details like the actor or character’s name, or a memorable quote.
Amazon plans to shut down its Freevee app, the company’s free ad-supported streaming service, in August, according to an in-app notice to users.