Natura’s $99 smart ring puts AI agents on your finger
Natura’s $99 Interface smart ring lets you summon AI agents with the press of a finger to complete tasks, capture thoughts, and control devices — while doubling as a health tracker.
Natura’s $99 Interface smart ring lets you summon AI agents with the press of a finger to complete tasks, capture thoughts, and control devices — while doubling as a health tracker.
The postponement of the IPO will delay some of the company’s plans for its proceeds from the IPO, as well as those of its shareholders.
While Oura has largely dominated the smart ring market for years, a growing number of rivals are now racing to dethrone it by trying all sorts of approaches to get an edge over it.
The Ring 5, which Oura describes as the world’s smallest smart ring, is 40% smaller than its predecessor and starts at $399.
The company is expected to generate more than $1 billion in revenue this year, doubling the $500 million it made in 2024.
Oura CEO Tom Hale is trying to set the record straight about the smart ring maker’s partnership with the Department of Defense (DoD) and data miner Palantir, which is used by defense, intelligence, and law enforcement agencies in the United States and elsewhere.